B SEO Specialist (Immediate Joiners only) (Mumbai)

Roles & Responsibilities: - B2B SEO Strategy: Comprehensive planning, technical audits, in office optimizations, and link-building specific to B2B. - Keyword Research: Identify relevant keywords and search trends and integrate them strategically into website content for improved organic search rankings. - On-page SEO: Implement on-site SEO strategies, including meta-data optimization, schema markup, and site speed enhancements. - Off-page SEO: Develop a B2B-specific link-building strategy, identify authoritative opportunities, enhance backlink profiles, and monitor for toxic links to maintain link health. - Technical SEO: Work closely with developers to ensure proper implementation of technical SEO aspects, such as site speed optimization, mobile responsiveness, schema markup, and AI-generated metadata. - Content Optimization: Collaborate with content teams for SEO compliance, conduct keyword research, and recommend website adjustments to enhance SEO rankings. - Competitor Analysis: Analyze competitors SEO strategies, identifying opportunities for differentiation and improvement. - AI in SEO: Mastery in using AI for image/video optimization, voice search, chatbots, link-building, and strategy creation. - Visualization & Reporting: Skilled in presenting SEO data clearly to stakeholders. - Local SEO with AI: Familiarity with AI applications for local search optimization, including geo-tagging, local intent optimization, and enhancing local business listings. - AI-Driven Strategy: Develop and execute innovative SEO strategies that incorporate AI and machine learning techniques to optimize website content, structure, and user experience. - Data Analysis: Monitor and analyze website performance, organic traffic trends, and user behavior, providing actionable insights for continuous improvement. - Algorithm Updates: Stay up to date with latest B2B SEO trends and practices, search engine algorithm changes and trends in AI and machine learning in the SEO landscape, adapting strategies as needed. - Natural Language Processing (NLP): Apply NLP techniques to enhance on-page SEO elements, including meta descriptions, headers, and other content components. Qualifications: - Bachelors degree in marketing, Business, or a related field. - 5+ years proven B2B SEO experience, preferably in IT & Services or related roles. - Deep knowledge of the B2B digital landscape and audience-specific SEO strategies. - Expertise in setting up and using popular SEO tools (e.g., Moz, SEMrush, Google Analytics 4, Google Search Console, Google Tag Manager). - Strong understanding of web analytics, A/B testing, and metrics-driven SEO. - Excellent communication, analytical, and project management skills. - Proficient in HTML, CSS, and other relevant web technologies. Skills: B2b, Seo, IT, Marketing, Business Management, Web Analytics, Html, Web Technologies, Project Management Experience: 5.00-10.00 Years