Digital Marketing Specialist - Travel & Tourism

Role Overview: As a Digital Marketing Specialist at Flytravio, you will play a crucial role in supporting the marketing and brand growth of the Flytravio travel platform. Your responsibilities will involve planning and executing digital marketing campaigns, managing OTA campaigns, utilizing AI-powered marketing tools, and enhancing customer engagement to drive customer acquisition and brand visibility for flights, hotels, and holiday packages. Key Responsibilities: - Plan and execute digital marketing campaigns for flights, hotels, and travel packages. - Manage paid campaigns across Google Ads, Meta Ads, and other travel marketing channels. - Monitor campaign performance, optimize ads, and enhance ROI and conversions. - Collaborate with sales and operations teams to promote seasonal travel offers. - Promote Flytravio's travel services across OTA channels, travel platforms, and digital networks. - Plan marketing campaigns for holiday packages, flight deals, and destination promotions. - Monitor competitor travel platforms and identify market opportunities. - Support customer acquisition strategies for international and domestic travel markets. - Utilize AI marketing tools for campaign optimization, audience targeting, and content generation. - Implement AI-based analytics tools to monitor marketing performance and user behavior. - Leverage marketing automation tools for email campaigns and lead nurturing. - Manage brand presence across social media platforms and create engaging travel content. - Support SEO strategies to improve organic traffic and optimize landing pages and promotional pages. - Work with the tech team to enhance website visibility and conversion performance. Qualifications Required: - Minimum 4+ years of experience in digital marketing, preferably in OTA, travel, or e-commerce companies. - Strong knowledge of performance marketing, SEO, social media marketing, and paid campaigns. - Experience working with travel platforms, travel campaigns, or OTA marketing. - Familiarity with AI-powered marketing tools and marketing automation platforms. - Strong analytical skills with the ability to interpret marketing data. - Excellent communication and creative marketing skills. - Ability to thrive in a fast-paced startup environment. What We Offer: - Opportunity to be part of the founding marketing team of Flytravio. - Fast-growing global travel startup environment. - Competitive salary and performance incentives. - Opportunity to work on a global OTA platform serving India, Australia, and international markets. Role Overview: As a Digital Marketing Specialist at Flytravio, you will play a crucial role in supporting the marketing and brand growth of the Flytravio travel platform. Your responsibilities will involve planning and executing digital marketing campaigns, managing OTA campaigns, utilizing AI-powered marketing tools, and enhancing customer engagement to drive customer acquisition and brand visibility for flights, hotels, and holiday packages. Key Responsibilities: - Plan and execute digital marketing campaigns for flights, hotels, and travel packages. - Manage paid campaigns across Google Ads, Meta Ads, and other travel marketing channels. - Monitor campaign performance, optimize ads, and enhance ROI and conversions. - Collaborate with sales and operations teams to promote seasonal travel offers. - Promote Flytravio's travel services across OTA channels, travel platforms, and digital networks. - Plan marketing campaigns for holiday packages, flight deals, and destination promotions. - Monitor competitor travel platforms and identify market opportunities. - Support customer acquisition strategies for international and domestic travel markets. - Utilize AI marketing tools for campaign optimization, audience targeting, and content generation. - Implement AI-based analytics tools to monitor marketing performance and user behavior. - Leverage marketing automation tools for email campaigns and lead nurturing. - Manage brand presence across social media platforms and create engaging travel content. - Support SEO strategies to improve organic traffic and optimize landing pages and promotional pages. - Work with the tech team to enhance website visibility and conversion performance. Qualifications Required: - Minimum 4+ years of experience in digital marketing, preferably in OTA, travel, or e-commerce companies. - Strong knowledge of performance marketing, SEO, social media marketing, and paid campaigns. - Experience working with travel platforms, travel campaigns, or OTA marketing. - Familiarity with AI-powered marketing tools and marketing automation platforms. - Strong analytical skills with the ability to interpret marketing data. - Excellent communication and creative marketing skills. - Ability to thrive in a fast-paced startup environment. What We Offer: - Opportunity to be part of the founding marketing team of Flytravio. - Fast-growing global travel startup environment. - Competitive sal