Digital Marketing Executive – Yoga & Wellness Tech

Job Description: We are looking for a passionate and creative Digital Marketing Executive to promote our innovative yoga software platform. The role involves creating awareness, generating leads, and helping yoga trainers, studios, and wellness centers adopt our product. Responsibilities: • Promote our yoga software through digital channels • Handle social media marketing (Instagram, LinkedIn, etc.) • Run basic ad campaigns (Google Ads / Meta Ads) • Generate leads from yoga trainers, studios, and wellness centers • Collaborate with the tech team for campaigns and product updates • Create simple content (posts, captions, basic creatives) Requirements: • Basic knowledge of digital marketing • Interest in yoga, fitness, or wellness industry • Good communication skills • Familiarity with social media platforms • Self-driven and eager to learn Preferred (Bonus): • Experience in SaaS or app marketing • Knowledge of SEO or paid ads • Prior work with wellness/yoga brands Perks: • Opportunity to work in a growing startup • Hands-on experience in product marketing • Flexible work environment Job Types: Full-time, Permanent Pay: From ₹15,000.00 per month Work Location: In person