Data Science Analyst, Paid Marketing

In this role at eBay, you will be part of a global ecommerce leader that is transforming the way people shop and sell worldwide. Your work will empower millions of buyers and sellers across 190 markets, pushing boundaries and shaping the future of ecommerce. At eBay, customer authenticity is valued, bold ideas are encouraged, and diversity is celebrated. Join a team of passionate individuals dedicated to connecting people and fostering economic opportunities for all. • *Responsibilities:** - Analyze eBay's extensive datasets to extract insights and enhance user experience. - Develop machine-learning models to predict user behavior and evaluate marketing performance. - Optimize marketing activities based on data-driven insights to identify key drivers and new opportunities. - Mine data to improve marketing campaigns, revenue growth, and customer experiences through customer segmentation. - Create strategies for channel optimization and content strategy. - Design and execute experimentation frameworks like A/B testing to measure marketing effectiveness. - Implement Marketing Mix Modeling (MMM) and Marketing Attribution (MTA) solutions. - Provide data support for business operations and develop self-service tools and dashboards. - Communicate business performance effectively and streamline reporting processes. - Translate business problems into AI/Analytics Product solutions and collaborate with engineers for implementation. • *Job Skills Required:** - Intellectual curiosity, problem-solving skills, and comfort with ambiguity. - Passion for understanding and serving eBay's unique community. - Strong business judgment and quantitative analytic ability. - Excellent communication skills for presenting complex analysis. - Familiarity with various machine-learning techniques and their real-world applications. - Effective team player with a collaborative approach. - Prior experience in Performance Marketing and/or Brand Marketing preferred. • *Desired Qualifications:** - Bachelor's degree in Mathematics, CS, Statistics, Economics, Business, or related fields. - 5+ years of hands-on experience in data analysis with a focus on web analytics, A/B testing, and machine learning. - Proficiency in SQL for database query tools and experience with Hadoop. - Strong Excel and PowerPoint skills, familiarity with statistical analysis tools like Python or R. - Knowledge of AI tools and techniques, such as Gemini, GPT, LLMs. Note: eBay is an equal opportunity employer that values diversity and inclusivity. Accommodations for applicants with disabilities are available upon request. Visit the eBay Jobs website for more information on privacy and accessibility policies. In this role at eBay, you will be part of a global ecommerce leader that is transforming the way people shop and sell worldwide. Your work will empower millions of buyers and sellers across 190 markets, pushing boundaries and shaping the future of ecommerce. At eBay, customer authenticity is valued, bold ideas are encouraged, and diversity is celebrated. Join a team of passionate individuals dedicated to connecting people and fostering economic opportunities for all. • *Responsibilities:** - Analyze eBay's extensive datasets to extract insights and enhance user experience. - Develop machine-learning models to predict user behavior and evaluate marketing performance. - Optimize marketing activities based on data-driven insights to identify key drivers and new opportunities. - Mine data to improve marketing campaigns, revenue growth, and customer experiences through customer segmentation. - Create strategies for channel optimization and content strategy. - Design and execute experimentation frameworks like A/B testing to measure marketing effectiveness. - Implement Marketing Mix Modeling (MMM) and Marketing Attribution (MTA) solutions. - Provide data support for business operations and develop self-service tools and dashboards. - Communicate business performance effectively and streamline reporting processes. - Translate business problems into AI/Analytics Product solutions and collaborate with engineers for implementation. • *Job Skills Required:** - Intellectual curiosity, problem-solving skills, and comfort with ambiguity. - Passion for understanding and serving eBay's unique community. - Strong business judgment and quantitative analytic ability. - Excellent communication skills for presenting complex analysis. - Familiarity with various machine-learning techniques and their real-world applications. - Effective team player with a collaborative approach. - Prior experience in Performance Marketing and/or Brand Marketing preferred. • *Desired Qualifications:** - Bachelor's degree in Mathematics, CS, Statistics, Economics, Business, or related fields. - 5+ years of hands-on experience in data analysis with a focus on web analytics, A/B testing, and machine learning. - Proficiency in SQL for database query tools and experience with Hadoop. - Strong Excel and PowerPoint