Email Marketing Specialist

Job Title: Email Marketing Executive – International Lead Generation (IT Services) Location: Noida, Uttar Pradesh (In-office) Employment Type: Full-Time Experience: 3–6 Years Salary: As per experience Role Overview We are hiring a high-impact Email Marketing Executive with a proven track record in international lead generation for IT services. This role owns the complete email engine from database readiness to campaign execution to conversion. The expectation is delivery, scale, and consistency. Key Responsibilities • Drive international B2B lead generation for IT services using advanced email marketing strategies. • Own end-to-end email campaign planning, execution, optimization, and reporting. • Build and manage high-quality email databases with proper segmentation and ICP alignment. • Design, deploy, and optimize Klaviyo flows including onboarding, nurturing, reactivation, and conversion sequences. • Implement automation workflows with preference for n8n to integrate email platforms, CRMs, and lead pipelines. • Manage deliverability fundamentals including domain setup, warm-up, SPF, DKIM, DMARC, and inbox placement. • Craft high-conversion copy with strong CTAs tailored to international decision-makers. • Monitor performance metrics such as reply rate, meetings booked, CPL, and ROI. • Ensure compliance with CAN-SPAM, GDPR, and international email regulations. • Collaborate with sales and leadership to align campaigns with offers and revenue targets. Required Skills & Qualifications • Strong expertise in international email lead generation for IT services. • Hands-on experience with Klaviyo and advanced flow architecture. • Automation expertise, with n8n preferred. Zapier experience is acceptable. • Ownership of or access to validated email databases and the ability to build lists at scale. • Campaign mastery across cold outreach, nurture, and conversion. • Excellent English communication skills, written and verbal. This is non-negotiable. • Data-driven mindset with strong reporting and optimization capability. Preferred Skills • Experience with tools like Apollo, Instantly, Smartlead, Lemlist, HubSpot, Zoho, or equivalent. • Exposure to AI-assisted personalization and campaign optimization. • Prior experience working with US, UK, or EU markets. • Agency or high-volume outbound environment experience. Performance Expectations • Consistent qualified leads from international markets. • Stable deliverability and sender reputation. • Clear reporting with measurable business impact. • Proactive optimization and scale of winning campaigns. Job Types: Full-time, Permanent Pay: ₹25,000.00 - ₹35,000.00 per month Application Question(s): • How many Years of experience in international email lead generation for IT services? • Which tools have you used for email automation and campaigns? Please specify your experience with Klaviyo and n8n. • Which international markets have you generated leads for? (Please mention regions or countries.) • How would you rate your English communication skills (written and spoken, rate in 1-10)? • Are you available to work full-time from our office in Noida? (Yes/No) • Can you start Immediately? • What is your in hand salary? Work Location: In person