Senior Executive - SEO

We’re looking for a results-driven Senior Executive – SEO to lead technical, content, and offsite optimization initiatives that strengthen search visibility and brand authority across both traditional and AI-driven search platforms. The ideal candidate will have a balanced mix of analytical, technical, and communication skills, with experience managing projects and client relationships end-to-end. Key Responsibilities: • Plan and execute SEO strategies to drive sustainable organic growth and improve visibility across traditional and AI-powered search ecosystems. • Conduct in-depth technical audits (crawlability, indexation, site speed, structured data) and implement technical improvements. • Optimize content based on data-driven insights, search intent, entity relevance and EEAT principles to align with user and search system needs. • Manage off-site SEO, including digital PR, link acquisition, brand mentions, and outreach campaigns to build authority. • Develop strategies aligned with GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), and LLM-driven search. • Collaborate across teams (content, product, design, and tech) to ensure SEO best practices are integrated sitewide. • Design and maintain SEO dashboards using GA4 and Looker Studio, ensuring clear visibility into KPIs and performance metrics. • Perform in-depth SEO data analysis, identify trends and opportunities, and deliver actionable insights. • Create and manage SEO performance reports, providing clear recommendations to stakeholders or clients. • Manage client communication, project timelines, and delivery quality, report performance insights and recommendations regularly. • Use tools such as GA4, GSC, Ahrefs, Semrush, and Screaming Frog to monitor performance and measure success. Requirements & Eligibility: • 2+ years of proven SEO experience (agency or in-house). Agency experience preferred. • Strong expertise in technical SEO, on-site & content optimization, and off-site strategies. • Experience in digital PR, link building, and outreach management. • Solid understanding of GEO, AEO, and AI search ecosystem. • Hands-on experience with structured data, site architecture and performance optimization. • Strong experience with SEO dashboards (GA4, Looker Studio) and reporting automation. • Excellent skills in SEO data analysis and translating data into actionable strategies. • Excellent project management and client handling skills. • Proficiency with major SEO tools and analytics platforms. • Strong analytical, strategic thinking, and communication skills.