Marketing and Operations Manager

KEY RESPONSIBILITIES Website Setup & Management ● Oversee client website setup, technical configurations, tracking, and integrations ● Conduct audits to ensure technical and marketing standards ● Coordinate with developers/designers for updates and improvements ● Optimise websites for performance, accessibility, and conversions SEO Strategy & Optimisation ● Lead and manage SEO strategy across client accounts ● Guide team on on-page, off-page, and technical SEO ● Set targets and drive improvements in rankings and organic traffic ● Ensure best practices aligned with algorithm updates ● Review and approve SEO reports before client sharing Marketing Project & Task Management ● Manage end-to-end delivery of marketing projects within deadlines ● Oversee task tracking and project management tools ● Identify and resolve risks/blockers proactively ● Improve workflows for better team efficiency ● Share regular updates with senior stakeholders Email Marketing & Automation ● Set up and manage email campaigns and automation workflows ● Execute campaigns when required ● Ensure compliance, branding, and deliverability standards ● Monitor performance and run A/B optimisations Resource & Team Management ● Manage, allocate, and balance team workloads ● Provide coaching and performance feedback ● Identify skill or capacity gaps and recommend solutions ● Build a collaborative and results-driven team culture Technical Skills ● Proficient in SEO tools (SEMrush, Ahrefs, Google Search Console, Moz) ● Experience with CMS platforms (WordPress, Webflow, etc.) ● Hands-on with email marketing & automation tools (HubSpot, Mailchimp, ActiveCampaign, Klaviyo) ● Familiar with GA4, Google Tag Manager, and reporting dashboards ● Working knowledge of project management tools (Asana, Monday.com, ClickUp, Trello) Leadership & Soft Skills ● Strong project management and multitasking abilities ● Experience managing and developing teams ● Excellent written and verbal communication skills ● Analytical mindset with strong attention to detail ● Proactive, independent problem-solver Experience ● 3–5+ years in marketing operations or digital marketing ● Agency experience or multi-client account management preferred Pay: ₹70,000.00 - ₹75,000.00 per month Work Location: Remote