Digital Content Creation And Marketing

Liprotech (Opc) Private Limited

Kolkata ,West Bengal , IN Full–time
Posted on: March 09, 2026
Job SummaryWe’re looking for a creative and hands-on Digital Content Creator & Marketing Executive who can produce daily social media content (banners/posts/reels/videos) for our e-commerce products and also manage performance marketing + SEO tools. This role includes occasional product unboxing videos, ad campaign management (Google Ads + Meta Ads), and support for product uploads/image updates on our website. Key Responsibilities1) Content Creation (Daily)Create daily social media banners/posts/videos for our product catalog (offers, arrivals, highlights, comparisons, etc.) Design promotional creatives for campaigns, festivals, sales, and brand announcements Edit short-form videos (Reels/Shorts), product highlight videos, and story content Maintain a clean, consistent brand look across all creatives 2) Product Shoots & Unboxing (Occasional)Plan and record unboxing videos and short product demos when required Basic setup for shooting (lighting, framing, audio) and post-editing for publish-ready videos 3) Performance Marketing (Google + Meta)Create, manage, and optimize Google Ads (Search/Shopping/Display/YouTube as needed) Create, manage, and optimize Meta Ads (Facebook/Instagram) Handle ad creatives, targeting, budgets, A/B testing, and performance reporting Track conversions and improve ROAS/CPA with regular optimization 4) SEO Tools & Website UpdatesMaintain and use available SEO tools for monitoring and improvements (rank tracking, audits, keyword tasks, etc.) Upload/update products and/or product images on our e-commerce website when needed Ensure product visuals and basic content are accurate and aligned with brand standards RequirementsExperience in graphic design + video editing for social media (e-commerce preferred) Working knowledge of Google Ads and Meta Ads (campaign setup + optimization) Comfortable using SEO tools and basic SEO workflows Ability to work fast with daily content deadlines Basic understanding of product presentation, branding, and marketing communication Tools/Skills (Preferred)Canva / Photoshop / Illustrator Premiere Pro / CapCut / After Effects (any strong video tool) Google Ads, Meta Business Suite/Ads Manager Google Analytics (GA4), Google Merchant Center (bonus) WordPress / e-commerce admin panels (basic uploads/updates) What We OfferLong-term opportunity with a fast-growing e-commerce brand Creative freedom + strong product range for content Performance-based growth and incentives (if applicable)

About Company

Liprotech (Opc) Private Limited

West Bengal ,IN

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