Core Responsibilities

• Lead Generation & Prospecting

• Identify and qualify potential clients (schools, universities, educators)

• Use cold calls, emails, webinars, and events to build a pipeline

• Product Demonstration & Consultation

• Present EdTech solutions tailored to the institution’s needs

• Explain how products improve learning outcomes or operational efficiency

• Relationship Building

• Develop long-term partnerships with decision-makers (principals, deans, administrators)

• Maintain regular follow-ups and nurture leads

• Sales Strategy & Execution

• Meet or exceed monthly/quarterly sales targets

• Negotiate contracts and close deals

• Market Intelligence

• Stay updated on EdTech trends, competitor products, and policy changes

• Provide feedback to product and marketing teams

• CRM & Reporting

• Track interactions and progress using CRM tools (e.g., Salesforce)

• Generate reports on sales performance and forecasts