Digital Content Creator – Instagram

We are looking for a creative and strategic Instagram Content & Growth Manager to develop and execute engaging digital content that builds AI.IRA’s brand presence, drives audience growth, and strengthens brand positioning. This role goes beyond posting — it is about shaping how the brand is perceived in the market. Key Responsibilities • Plan and create 3–4 high-quality posts/reels per week • Develop content aligned with brand voice and premium positioning • Create engaging reels with strong hooks and storytelling • Write compelling captions that reflect brand personality • Monitor trends and adapt content accordingly • Manage posting schedule and basic hashtag strategy • Track performance insights and suggest improvements • Support community engagement (comments, DMs as needed) Required Skills • Proven experience managing Instagram accounts (portfolio required) • Strong reel editing and visual storytelling skills • Understanding of fashion, lifestyle, or consumer brands • Ability to build aesthetic consistency and brand tone • Basic understanding of Instagram growth strategies • Self-driven, proactive, and detail-oriented Preferred • Experience with fashion, D2C, or tech brands • Knowledge of AI/tech trends in lifestyle • Graphic design or short-form video editing expertise What We’re Looking For Someone who is: • Creative and innovative • Hardworking and accountable • Willing to go above and beyond • Excited about building a brand from the ground up Job Type: Part-time Pay: ₹4,000.00 - ₹8,000.00 per week Expected hours: 8 per week Work Location: Remote