Content Marketing Specialist (Brand & Growth)

Company Description SapidBlue Technologies is a Product Engineering and Digital Transformation startup dedicated to creating innovative solutions for businesses. Specializing in technology and business process automation, the company leverages cutting-edge technologies including Blockchain, Data Analytics, and Artificial Intelligence. SapidBlue Technologies emphasizes delivering advanced and transformative digital solutions to help clients achieve exceptional growth. The company fosters innovation and technology-driven success for businesses across industries. Experience: 1–3 Years Location: Gurugram Industry: IT / AI / Product Engineering Employment Type: Full-time Role Description This is a full-time, on-site role for a Content Marketing Specialist (Brand & Growth) based in Gurugram. The Content Marketing Specialist will handle the creation and management of web content, develop and implement content strategies, and curate content to engage the target audience effectively. Responsibilities will also include writing, managing content production, ensuring brand consistency, and collaborating with the marketing team to drive growth initiatives. Qualifications • Strong Communication skills to convey ideas clearly and effectively. • Expertise in Web Content Writing, Writing, and crafting creative, engaging content. • Experience in developing and executing effective Content Strategies tailored for audience engagement. • Proficiency in Content Management, including curating, organizing, and distributing content across channels. • Ability to adapt content to align with branding and growth objectives. • Bachelor’s degree in Communications, Marketing, or related field is preferred. • Experience with SEO, analytics tools, and social media platforms is advantageous. • Strong organizational skills with the ability to work collaboratively and meet deadlines.