Marketing And Sales Lead

About the job: This is a full-time role for a Marketing & Sales Lead with experience, in taking end-to-end ownership of growth execution from brand positioning and outreach to partnerships and conversions. The role is B2C-led, with B2B partnerships serving as a strategic channel to reach aligned audiences, build credibility, and drive conversions for Self-Pivot's community experiences, workshops, and programs. This is a hands-on role, working closely with the founder, not a purely strategic or managerial position. While this role involves securing B2B partnerships with brands, platforms, colleges, and organizations, the primary objective of these collaborations is to drive B2C growth and conversions. B2B is viewed as a distribution and credibility channel that helps Self Pivot reach the right audiences and translate visibility into paid participation and long-term community growth. Key Responsibilities: A. Brand Partnerships & Outreach 1. Secure paid brand partnerships, collaborations, and institutional tie-ups aligned with Self Pivot's values 2. Pitch and position community mixers, workshops, and programs to brands, platforms, colleges, and organizations 3. Independently manage outreach proposal negotiation conversion 4. Build and maintain meaningful, long-term relationships rather than one-off collaborations B. Marketing Strategy & Campaign Execution 1. Conceptualize and execute creative marketing campaigns across social media and other relevant formats 2. Work closely with the creative function to ensure content, visuals, and narratives align with brand strategy 3. Identify the most effective ways to position Self Pivot across platforms and audience segments 4. Explore formats beyond social media where relevant (community-led, partnership-based, event-driven campaigns) C. Growth, Conversion & Community Monetization 1. Drive B2C growth and conversions by leveraging B2B partnerships, paid collaborations, and campaigns 2. Ensure marketing efforts translate into registrations, participation, and revenue, not just visibility 3. Identify opportunities where community-led work can be monetized sustainably without compromising values 4. Track outcomes, analyze what's working, and refine strategies to improve conversion D. Founder Collaboration & Strategic Input Work closely with the founder to: 1. Share market insights and audience feedback 2. Identify what is resonating and what needs refinement 3. Support the evolution of brand positioning and offerings 4. Act as a strategic execution partner, not just a task executor Who can apply: Only those candidates can apply who: • have minimum 1 years of experience Salary: ₹ 2,00,000 - 3,00,000 /year Experience: 1 year(s) Deadline: 2026-04-05 23:59:59 Skills required: Social Media Marketing, Leadership, Cold Calling, Lead Generation, B2B Sales, Client Relationship, Interpersonal skills, Market research, Sales, Marketing, Marketing Strategies , Marketing Campaigns , Community Management and Emotional intelligence Other Requirements: 1. Experience in marketing, sales, growth, or partnership roles 2. Proven ability to drive conversions and successfully close collaborations, not just initiate conversations 3. Bachelor’s degree in Marketing, Communications, Business, Psychology, Social Sciences, or a related field preferred 4. Candidates with equivalent practical experience in marketing, sales, partnerships, or growth roles will also be considered 5. Educational background demonstrating strong critical thinking, clear communication, and responsible engagement with communities 6. Strong sense of brand positioning and creative thinking 7. Comfortable working with ownership, ambiguity, and iterative processes 8. Strong communication, relationship-building, and negotiation skills 9. Prior experience in the mental health space is a plus; however, sensitivity, ethical awareness, and respect for community-led mental health work are essential when designing campaigns, partnerships, and conversion strategies About Company: Self Pivot is a mental health platform focused on making mental health approachable, conversational, and an easier entry point into change. Our work spans individual therapy, community-led mixers, workshops, brand collaborations and creating a safe digital third space. As we grow, we're focused on scaling this work sustainably and in alignment with our values.