Data Analyst (Content & Media Strategy)

#SwastikStories is looking for #DataAnalyst (#ContentMediaStrategy) Key Responsibilities 1. #PerformanceTracking: Manage and analyze data across #YouTubeAnalytics, #MetaBusinessSuite, and FAST platform logs to identify #viewershiptrends. 2. Revenue Intelligence: Analyze #CPMs, fill rates, and ad-yield across different platforms to help the sales and content teams maximize ROI. 3. #AudienceFunneling: Develop insights on how our social media followers (short-form) convert into long-form viewers on our FAST and YouTube channels. 4. #Programming Strategy: Work with the content team to suggest The Grid—data-backed scheduling for our FAST channel based on peak engagement times. 5. Dashboards & Visualization: Build and maintain automated, easy-to-read dashboards (#Tableau, #PowerBI, or #GoogleDataStudio) for leadership. Required Skills & Qualifications 1. Experience: 2–4 years in a data-centric role, ideally within Media, OTT, or a Digital Agency. 2. Tech Stack: Mastery of Excel/Google Sheets and #SQL is non-negotiable. Proficiency in at least one visualization tool (Tableau/Looker/PowerBI) is required. 3. Platform Knowledge: Deep understanding of YouTube Creator Studio metrics (#AverageViewDuration, #CTR, #TrafficSources) and #InstagramInsights. What Makes You a Great Fit? 1. You can explain a complex data drop to a Creative Director without using jargon. 2. You are proactive—you don't wait for a brief; you find the anomaly in the data and flag it first. 3. You understand the Cultural Context of Swastik Stories’ content. If interested share your profile with bhavana@swastikstories.com Job Types: Full-time, Permanent Pay: ₹60,000.00 - ₹80,000.00 per year Work Location: In person