Senior SEO Manager

Senior SEO Manager Location: Hyderabad (Onsite) About The Smarketers The Smarketers is a growth-focused B2B marketing agency helping SaaS and technology companies accelerate pipeline and revenue through full-funnel marketing, organic growth, performance campaigns, and sales alignment. We operate in a high-accountability, results-driven environment where strategy, execution, and measurable business impact go hand in hand. We are looking for a Senior SEO Manager who combines deep core SEO expertise with modern search evolution, community-driven visibility, and revenue-focused execution. Role Overview As a Senior SEO Manager, you will lead organic growth initiatives across search ecosystems for B2B and SaaS clients as well as internal brand growth. This role requires: • Strong technical and strategic SEO foundation • Expertise in modern digital presence optimization including GEO, AEO, and LLM discoverability • Understanding of user behavior, search intent, and buyer journeys • Ability to leverage dark social channels and community conversations to drive qualified traffic • Alignment of SEO efforts with marketing, sales, and revenue goals • Ownership of measurable KPIs and business outcomes You will lead strategy, manage a team, collaborate cross-functionally, and act as a trusted advisor to clients. Key ResponsibilitiesSEO Strategy & Growth Leadership • Develop and execute comprehensive SEO strategies for B2B and SaaS clients. • Build organic growth roadmaps aligned with pipeline and revenue targets. • Implement modern optimization frameworks including Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), entity optimization, and LLM visibility strategies. • Map SEO initiatives to buyer journeys, ICPs, and content funnels. • Continuously evolve strategy based on algorithm updates and behavioral shifts. Technical SEO & On-Site Optimization • Conduct advanced technical SEO audits covering crawlability, indexing, site architecture, internal linking, structured data, and Core Web Vitals. • Optimize for featured snippets, answer boxes, and intent-based results. • Improve site performance and UX signals that influence rankings and conversions. • Collaborate with developers for seamless implementation. Content, Authority & Community-Led Traffic • Drive SEO-led content strategies based on search intent and topic clustering. • Develop scalable white-hat backlink and authority-building frameworks. • Leverage digital PR, partnerships, and thought leadership placements. • Identify and utilize dark social channels (Slack communities, WhatsApp groups, private communities, industry forums, newsletters) to increase brand visibility and referral traffic. • Monitor and analyze community conversations to identify search demand signals and content opportunities. • Integrate community insights into content and keyword strategies. Performance Alignment & Revenue Impact • Align SEO initiatives with performance marketing and demand generation strategies. • Understand how organic and paid channels complement each other. • Contribute insights from search data to improve campaign performance. • Optimize landing pages and conversion pathways to improve MQL and SQL generation. Tools, Analytics & KPI Ownership • Lead SEO execution using tools such as: • SEMrush • Google Search Console • GA4 • Screaming Frog • HubSpot • Looker Studio • DashThis • Airtable • Define, track, and optimize KPIs including: • Organic traffic growth • Keyword ranking improvements • Share of voice • Organic lead generation • Conversion rates • Assisted pipeline contribution • Revenue attribution from organic channels • Build executive-level dashboards for clients and leadership. • Deliver actionable insights, not just reports. Team Leadership & Client Management • Lead and mentor SEO team members. • Review deliverables to maintain high quality and performance standards. • Act as the strategic point of contact for client SEO engagements. • Present roadmaps, insights, and results confidently to stakeholders. • Manage multiple SEO projects within a B2B marketing agency environment. • Collaborate with content, design, development, sales, and performance teams. Required Experience & Skills • 4–8 years of hands-on SEO experience with strong exposure to B2B or SaaS. • Deep expertise in technical, on-page, and off-page SEO. • Strong understanding of modern search ecosystems including entity-based search and answer-driven optimization. • Experience optimizing for emerging search behaviors and AI-driven discovery environments. • Proficiency with SEO, CRM, and reporting platforms including SEMrush, HubSpot, Looker Studio, DashThis, and Airtable. • Strong analytical mindset with ability to interpret user behavior and traffic patterns. • Understanding of marketing-to-sales alignment and pipeline metrics. • Experience leading teams and managing client relationships. • Comfortable operating in a fast-paced B2B agency culture. What We’re Looking For • A core SEO strategist with modern adaptability. • Someone who understands traffic is not the goal — revenue impact is. • A professional who combines search intelligence with business understanding. • A leader who builds scalable frameworks, not one-off wins. • A high-ownership individual who drives measurable outcomes. Why Join The Smarketers? • Work with high-growth SaaS and B2B technology brands. • Lead modern search and digital presence transformation initiatives. • Own strategy, execution, and measurable impact. • Be part of a performance-driven, growth-focused culture. • Accelerate your leadership career in organic growth. Job Type: Full-time Pay: ₹600,000.00 - ₹800,000.00 per year Benefits: • Paid sick time • Paid time off Ability to commute/relocate: • Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Required) Application Question(s): • How many years of experience do you have in Technical SEO (site audits, crawlability, indexing, Core Web Vitals)? • How many years of experience do you have in On-page and Off-page SEO? • How many years of experience do you have using SEO tools such as SEMrush, Google Search Console, or Screaming Frog? • How many years of experience do you have optimizing content for AI-driven search (GEO, AEO, LLM visibility)? • What is your expected CTC? • How many years of experience do you have working with marketing automation or CRM platforms • How many years of experience do you have leading or mentoring an SEO team? • How many years of experience do you have managing SEO for multiple clients in an agency environment? Education: • Bachelor's (Required) Experience: • SEO tools: 5 years (Required) • SEO: 4 years (Required) Language: • English (Required) Location: • Hyderabad, Telangana (Required) Work Location: In person