Head of Product Marketing and Strategy

Role Overview: You will be Track3D's first senior marketing leadership hire, responsible for owning marketing end-to-end. This includes defining strategy, positioning, and execution, and initially operating as a hands-on individual contributor. This role requires comfort with ambiguity, first-principles thinking, and close collaboration with founders, sales, product, and customer success. It is a role for someone who wants to build and lead marketing from the ground up. Key Responsibilities: - Define and own Track3D's positioning across ICPs and personas - Translate product capabilities into clear, compelling narratives - Establish Track3D's external voice and point of view - Define the marketing strategy aligned to revenue and pipeline goals - Decide on the relevant marketing channels at each stage - Partner closely with Sales on target accounts, enablement, and deal support - Own product narratives, launches, and core customer-facing assets - Build foundational sales enablement such as decks, one-pagers, and case studies - Drive Track3D's long-term platform and category narrative - Build thought leadership alongside near-term GTM execution - Establish Track3D as a credible voice in construction progress monitoring - Build marketing from first principles - Hire and scale the team over time - Create repeatable playbooks, processes, and operating cadence Qualifications Required: - Senior-level experience in B2B SaaS marketing - Experience in owning positioning and product marketing at scale or early stage - Experience as a first or early marketing leader - Comfortable being both strategist and executor - Ability to think in terms of revenue impact, narrative clarity, and long-term leverage - Enjoys building in ambiguity and making hard calls Additional Company Details: Track3D is a Reality Intelligence platform for the construction industry, focusing on automated visual documentation and progress tracking to provide visibility into project progress for owners, general contractors, and trade partners. The company is aiming for category leadership in automated construction monitoring, with marketing playing a central role in defining this narrative. Note: The application process involves submitting your resume through the LinkedIn job post or sending it via email. Role Overview: You will be Track3D's first senior marketing leadership hire, responsible for owning marketing end-to-end. This includes defining strategy, positioning, and execution, and initially operating as a hands-on individual contributor. This role requires comfort with ambiguity, first-principles thinking, and close collaboration with founders, sales, product, and customer success. It is a role for someone who wants to build and lead marketing from the ground up. Key Responsibilities: - Define and own Track3D's positioning across ICPs and personas - Translate product capabilities into clear, compelling narratives - Establish Track3D's external voice and point of view - Define the marketing strategy aligned to revenue and pipeline goals - Decide on the relevant marketing channels at each stage - Partner closely with Sales on target accounts, enablement, and deal support - Own product narratives, launches, and core customer-facing assets - Build foundational sales enablement such as decks, one-pagers, and case studies - Drive Track3D's long-term platform and category narrative - Build thought leadership alongside near-term GTM execution - Establish Track3D as a credible voice in construction progress monitoring - Build marketing from first principles - Hire and scale the team over time - Create repeatable playbooks, processes, and operating cadence Qualifications Required: - Senior-level experience in B2B SaaS marketing - Experience in owning positioning and product marketing at scale or early stage - Experience as a first or early marketing leader - Comfortable being both strategist and executor - Ability to think in terms of revenue impact, narrative clarity, and long-term leverage - Enjoys building in ambiguity and making hard calls Additional Company Details: Track3D is a Reality Intelligence platform for the construction industry, focusing on automated visual documentation and progress tracking to provide visibility into project progress for owners, general contractors, and trade partners. The company is aiming for category leadership in automated construction monitoring, with marketing playing a central role in defining this narrative. Note: The application process involves submitting your resume through the LinkedIn job post or sending it via email.