Content Specialist
The Scalers Lab
Content Creator – Supplement Brand Marketing
Focus: Meta Ads, Email Marketing, Website & Social Media Content
Location: India (Remote)
Work Schedule: Monday to Friday | 7:00 PM – 3:00 / 3:30 AM IST (Aligned with North American Eastern Time)
About the Role
We are hiring a Content Creator with a strong marketing background to support North American supplement and wellness brands. This role involves creating performance-driven content for Meta ads, email marketing, websites, and social channels, while closely collaborating with the Graphic Designer to convert content into high-performing visual creatives for U.S. and Canadian e-commerce audiences.
Key Responsibilities
- Create marketing-focused content for Facebook & Instagram ads
- Write and structure content for email marketing campaigns and flows
- Develop website content including product pages, landing pages, blogs, and educational sections
- Support social media engagement content aligned with paid and organic strategies
- Work closely with the Graphic Designer to translate content into effective visuals for ads, emails, social posts, and website sections
- Ensure messaging accuracy, clarity, and conversion focus across all creatives
- Understand brand voice, product benefits, and positioning
- Analyze competitors and market trends to refine messaging
- Ensure all content aligns with supplement industry guidelines and North American customer expectations
Required Experience & Skills
- 3–5 years of experience in content creation with a marketing background
- Experience in the supplement, health, or wellness industry
- Strong understanding of North American (U.S. & Canada) customers
- Experience working with e-commerce and DTC brands
- Ability to create content for Meta ads, email marketing, websites, and blogs
- Strong understanding of brand positioning, product storytelling, and funnel-based content
- Ability to collaborate effectively with designers and marketing teams
- Clear, persuasive, and compliance-aware writing style
Application Requirements
- Resume / CV submission is mandatory
- Work samples or content examples are preferred but not mandatory
- Availability for the listed working hours is required
How to Apply
Please submit your resume and confirm your availability for 7:00 PM – 3:30 AM IST (Monday to Friday).
Posted 14 Mar 2026 · Listing from OnJob.io. Create a free profile to apply and see your AI match score.
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