E-commerce SEO Specialist

Job Overview

We are seeking a dedicated E-commerce SEO Specialist to join our team (link removed) This full-time position is based in Faridabad and Gurgaon. The successful candidate will be responsible for enhancing the online presence of our clients through effective SEO strategies specifically tailored for e-commerce platforms like Amazon, flipkart, JioMart, Meesho.

Qualifications and Skills

• Proficiency in Google Analytics to analyze web traffic and provide data-driven insights for SEO strategies.
• Hands-on experience with essential SEO tools such as SEMrush/Ahref to effectively track and optimize search engine performance.
• Solid understanding of technical SEO and familiarity with strategies to improve site architecture and indexing.
• Expertise in on-page SEO techniques to improve content relevancy and boost search engine rankings.
• Proven experience in off-page SEO to manage link-building strategies and improve domain authority.
• Ability to conduct comprehensive keyword research and analysis to identify organic growth opportunities.
• Familiarity with popular e-commerce platforms like Amazon to optimise product listings and drive store traffic.
• Must have a strong understanding of e-commerce SEO principles to enhance online visibility and sales performance.

Roles and Responsibilities

• Develop and implement SEO strategies to optimise e-commerce product listings for improved search visibility on website and other marketplace amazon, flipkart, (link removed)>
• Analyze website traffic and provide insights on performance metrics and opportunities for growth.
• Collaborate with content creators to ensure that SEO best practices are implemented across all e-commerce content.
• Conduct site audits to identify and rectify technical SEO issues impacting search engine performance.
• Manage off-page SEO strategies, including link-building and social bookmarking, to enhance domain authority.
• Perform competitor analysis to pinpoint strengths and weaknesses and optimize tactical SEO approaches.
• Monitor and report on SEO performance metrics using tools like Google Analytics and SEMrush.
• Stay updated on the latest SEO trends and algorithm changes to maintain competitive knowledge in e-commerce SEO.