Jr. SEO Executive
IIFD-Indian Institute of Fashion & Design
Job Overview
IIFD is looking for a result-driven SEO Executive to strengthen our online presence and drive high-quality organic traffic for our education programs. The ideal candidate should have a strong understanding of search engine optimization techniques, content strategy, and analytics, with a focus on lead generation and brand visibility.
Key Responsibilities
- Plan and execute on-page, off-page, and technical SEO strategies for IIFD websites
- Conduct keyword research focused on fashion design, interior design, and education-related queries
- Optimize website content, landing pages, blogs, and metadata for search engines
- Monitor and improve organic rankings, traffic, and conversion performance
- Perform regular SEO audits and implement corrective actions
- Build high-quality backlinks through ethical and white-hat practices
- Coordinate with content, design, and performance marketing teams
- Track performance using tools like Google Analytics, Google Search Console, SEMrush/Ahrefs
- Stay updated with Google algorithm changes and SEO best practices
- Prepare monthly SEO performance reports with actionable insights
Required Skills & Qualifications
- Bachelor’s degree in Marketing, IT, Communications, or a related field
- 1–3 years of proven experience as an SEO Executive or similar role
- Strong understanding of on-page SEO, technical SEO, and link building
- Hands-on experience with SEO tools (GA4, GSC, Ahrefs/SEMrush, Screaming Frog)
- Basic knowledge of HTML, CMS platforms (WordPress preferred)
- Ability to analyze data and translate insights into strategy
- Good written communication skills
Preferred Skills (Good to Have)
- Experience in education or institute marketing
- Understanding of local SEO and lead-focused SEO strategies
- Knowledge of content marketing and blog optimization
- Familiarity with conversion optimization (CRO)
What We Offer
- Opportunity to work with a leading fashion & design institute
- Exposure to large-scale education marketing campaigns
- Creative and growth-oriented work environment
- Performance-based growth and learning opportunities
Job Type: Full-time
Pay: ₹8,687.93 - ₹20,258.66 per month
Work Location: In person
Posted 6 Mar 2026 · Listing from OnJob.io. Create a free profile to apply and see your AI match score.
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