Lead Generation Expert

We are seeking a proactive and dynamicBusiness Development Executiveto join our team. The ideal candidate will be responsible for identifying and generating leads throughLinkedIn, job portals, and digital channels, as well as managing and improving the company's online presence throughLinkedIn, and paid advertising campaigns.

This is a strategic role that involves collaborating with the marketing and sales teams to grow revenue, improve brand visibility, and increase qualified inbound and outbound leads.

Key responsibilities include:

• Generate qualified leads through LinkedIn, job portals, and online platforms for Web and Mobile applications.
• Manage and optimizesocial media campaignsacross platforms such as LinkedIn, Facebook, and Instagram.
• Plan, run, and optimizeGoogle Ads and Meta Adscampaigns for lead generation.
• Conduct keyword research, competitive analysis, and performance tracking.
• Work closely with internal teams to align campaigns with business objectives.
• Provide regular reports on campaign performance and suggest improvement strategies

Requirements :

• 5+ years of experience inbusiness development through digital marketingand other direct sales strategies.
• Proven experience generating B2B leads through LinkedIn and job portals.
• Strong understanding of SEO best practices, keyword research, and analytics tools (e.g., Ahrefs, SEMrush, Google Analytics).
• Hands-on experience with paid ads (Google Ads, Meta Ads, etc.).
• Excellent communication and presentation skills.
• Ability to work independently and collaborate with cross-functional teams.