Lead Generation & Paid Campaign SpecialistB Service Sector) (India)
PLUS UAE
Job Title: Lead Generation & Paid Campaign Specialist (B2B Service Sector)
Location: Kochi – Infopark
Working Days: Monday to Saturday
Employment Type: Full-Time
About the Role
We are looking for a performance-driven Lead Generation & Paid Campaign Expert with strong experience in B2B service marketing. The candidate must have hands-on expertise in running paid campaigns, generating qualified leads, and optimizing digital funnels for conversion.
This is a revenue-focused position. The role requires measurable results and continuous performance improvement.
Key Responsibilities
- Plan and execute paid campaigns (Meta Ads, Google PPC, LinkedIn Ads, YouTube Ads)
- Generate high-quality B2B leads for service-based businesses
- Manage website landing pages and optimize for conversions
- Implement email marketing campaigns and automation sequences
- Build and manage LinkedIn lead funnels
- Execute retargeting and remarketing strategies
- Set up AI-driven automation workflows (CRM integration, lead scoring, follow-ups)
- Track campaign performance and reduce cost-per-lead
- Submit weekly performance reports with clear KPIs
Required Skills & Experience
- Minimum 3–5 years experience in B2B digital marketing
- Proven track record in paid lead generation campaigns
- Strong knowledge of Meta Ads Manager, Google Ads, LinkedIn Campaign Manager
- Experience in PPC, conversion tracking, and analytics
- Knowledge in website development basics (WordPress / Landing page builders)
- Experience in email marketing tools and automation systems
- Understanding of AI tools for marketing automation
- Robust analytical and reporting skills
Preferred Candidate Profile
- Performance-oriented and target-driven
- Strong understanding of B2B service sales funnel
- Experience working with industrial / corporate clients is an advantage
- Ability to work independently and deliver measurable results
Work Location
Kochi – Infopark
Monday to Saturday
Job Type: Full-time
Work Location: In person
Posted 9 Mar 2026 · Listing from OnJob.io. Create a free profile to apply and see your AI match score.
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