Sales And Marketing Specialist

At Safwhigre, we are building Paathshala with a vision to build an affordable, trustable bridge for families aspiring for a better future. We are not just another "factory" tuition center. We are shifting the focus from simply selling "classes" to selling real student outcomes - specifically, character building and career clarity. Our motto is simple: "Learners of Today are the Leaders of Tomorrow".

We are looking for a driven, empathetic Sales and Marketing Specialist to help us spread this mission to parents across India.

The Role

This is a hybrid "Hunter" role for someone who loves talking to people, understands the anxiety parents face regarding their child's education, and knows how to close a deal with empathy. You won't just be dialing numbers; you will be acting as a consultant for parents and executing grassroots marketing campaigns to build brand trust.

What You Will Do:

Sales & Parent Consultation:

• Empathetic Outreach: Make 50–70 quality calls daily to inbound leads, dormant leads, and existing parents.
• Consultative Selling: You won’t just sell Math or Science classes. You will pitch the complete Paathshala value proposition, including our mental health support and career pathways.
• Pipeline Management: Engage with parents via WhatsApp, answer their queries, coordinate free trial classes with our teachers, and follow up relentlessly to close enrollments.
• Retention & Upselling: Conduct check-in calls with existing happy parents to ensure student success and ask for sibling/cousin referrals.

Marketing & Brand Building:

• The Trust Campaign: Help collect and publish authentic, unscripted "Classroom Glimpses" to our social media, showing the real human connection between our teachers and students.
• Grassroots Campaigns: Assist in executing local marketing initiatives.
• Lead Generation: Support the execution of Meta/Google ad campaigns and manage WhatsApp status marketing to keep our brand top-of-mind for prospective parents.

What We Are Looking For:

• High Empathy & Listening Skills: You understand the stress of the Indian education system and can listen to a parent's concerns without being pushy.
• Scientific Temperament: You rely on facts, logic, and data to track your sales pipeline and marketing experiments.
• Resilience: You don't get discouraged by a "No" or an unanswered call. You know how to pivot and re-engage dormant leads.
• Communication: Fluent in English and Hindi and any other Indian language is a plus.
• Experience: 1-2 years of experience in EdTech sales, inside sales, or digital marketing is preferred.

Why Join Us?

• Direct Impact: Every enrollment you secure is a student who gets access to top-tier mentorship and mental health support.
• Startup Growth: Work directly with the Founder and core team. Your ideas for new ad campaigns or sales scripts will be heard and implemented.
• A Culture of Care: We value curiosity, transparency, and sustainability in our business practices.

How to Apply:

• Instead of a generic cover letter, send us a message with your resume and tell us: If a parent tells you our classes are slightly more expensive than their local neighborhood tutor, how would you respond?