Sales Officer Modern Trade Kolkata
The Hershey Company
Location: Kolkata, West Bengal, India
Position: Sales Officer – Modern Trade
Major Duties/Responsibilities:
Functional Competencies
Market Execution
- Well versed with Functions /process /systems of Modern Trade functions.
2.Good Relations across the MT stores and key Retail persons.
- Understanding of Brand SOS maintainence and availability with Freshness across market.
- Ensure effective merchandising with regular coaching to Team
- Understand the importance of MSS concept wrt Different Retailer.
Business development Skills
- Handling Primary & Secondary Sales of assigned territory
- Account wise Tgt achievement & Growth planning MOM level
- Able to deal with problems and decision making skills to develop the business 4. Fill Rate Adherence and Forecast analysis MOM
- Good Relation with key retailer.
Channel Partner Management
- Ensures Secondary Sales and proper growth plan with channel partner.
- Ensures Inventory as per Norms and adherence to WOW as per company policies.
- DMS Implementation
- Ensures channel partner Month /Damages- claims clearance on time.
- Fill rate be on Top priority.
Behavioral Competencies
Planning and Execution
- Understands the given target, is able to break it down in weekly/daily numbers account wise.
- Knowledge of brands, sales & distribution, activations planned and how to maximize the benefits.
- On Time execution of Company Paid activation and unpaid planned activities.
Communication SKILLS
1.Able to collect inputs by interaction, brainstorming, discussion, paraphrase them and respond back
2.Able to handle objections & negotiations and drive new ideas & measures to implementation.
Technical Competencies
IT SKILLS
- MS-office ( Excel & PPT) – Data analysis Excel
2.Understands importance of company software for better knowledge and help in taking business decision.
Minimum Education and Experience Requirements:
Education:
Full time MBA from any Reputed college/university
Experience:
3 years of sales experience in ModernTrade preferred- in specific geography, Candidates must be have front line sales experience for atleast 3 yrs experience in FMCG company ( Chocolates & Food industry preferred).
The should be comfortable with English /Hindi ( Regional Language additional advantage)
Soft Skills
Skill
Should have good oral and written communication. Proficiency in written English is required.
Pleasant personality and willing to meet people
Should be a go getter and have problem solving attitude
Posted 12 Mar 2026 · Listing from OnJob.io. Create a free profile to apply and see your AI match score.
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