Senior Brand Voice & Copywriting Specialist (India)

Role Summary:

We’re looking for a Senior Content Manager with 5+ years of experience in digital and social-first environments. This role demands both conceptual and executional expertise across platforms, with an ability to uphold brand voice and deliver copy that connects, performs, and converts.

Key Responsibilities:

• Develop platform-specific content ideas and campaign narratives for social and digital platforms
• Visualise and brief creative formats in collaboration with design teams
• Uphold and evolve brand voice across all content assets
• Write high-performing short- and long-form copy for digital campaigns, reels, posts, and emailers
• Conduct in-depth copy checks and ensure quality control of outgoing content
• Collaborate directly with clients and internal teams for brief alignment and feedback incorporation
• Stay on top of digital trends, platform updates, and consumer behaviour to inform content direction

Requirements:

• 5 years of experience in content writing/copy for digital, social media, or integrated marketing
• Excellent grasp of digital-first storytelling and brand language
• Eye for detail and a robust understanding of grammar, tone, and copyflow
• Ability to independently manage content projects and client conversations
• Prior agency experience preferred
• Experience in the Corporate and Healthcare will be preferred