Senior SEO Manager

Senior SEO Manager

Location: Hyderabad (Onsite)

About The Smarketers

The Smarketers is a growth-focused B2B marketing agency helping SaaS and technology companies accelerate pipeline and revenue through full-funnel marketing, organic growth, performance campaigns, and sales alignment.

We operate in a high-accountability, results-driven environment where strategy, execution, and measurable business impact go hand in hand.

We are looking for a Senior SEO Manager who combines deep core SEO expertise with modern search evolution, community-driven visibility, and revenue-focused execution.

Role Overview

As a Senior SEO Manager, you will lead organic growth initiatives across search ecosystems for B2B and SaaS clients as well as internal brand growth.

This role requires:

• Strong technical and strategic SEO foundation
• Expertise in modern digital presence optimization including GEO, AEO, and LLM discoverability
• Understanding of user behavior, search intent, and buyer journeys
• Ability to leverage dark social channels and community conversations to drive qualified traffic
• Alignment of SEO efforts with marketing, sales, and revenue goals
• Ownership of measurable KPIs and business outcomes

You will lead strategy, manage a team, collaborate cross-functionally, and act as a trusted advisor to clients.

Key ResponsibilitiesSEO Strategy & Growth Leadership

• Develop and execute comprehensive SEO strategies for B2B and SaaS clients.
• Build organic growth roadmaps aligned with pipeline and revenue targets.
• Implement modern optimization frameworks including Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), entity optimization, and LLM visibility strategies.
• Map SEO initiatives to buyer journeys, ICPs, and content funnels.
• Continuously evolve strategy based on algorithm updates and behavioral shifts.

Technical SEO & On-Site Optimization

• Conduct advanced technical SEO audits covering crawlability, indexing, site architecture, internal linking, structured data, and Core Web Vitals.
• Optimize for featured snippets, answer boxes, and intent-based results.
• Improve site performance and UX signals that influence rankings and conversions.
• Collaborate with developers for seamless implementation.

Content, Authority & Community-Led Traffic

• Drive SEO-led content strategies based on search intent and topic clustering.
• Develop scalable white-hat backlink and authority-building frameworks.
• Leverage digital PR, partnerships, and thought leadership placements.
• Identify and utilize dark social channels (Slack communities, WhatsApp groups, private communities, industry forums, newsletters) to increase brand visibility and referral traffic.
• Monitor and analyze community conversations to identify search demand signals and content opportunities.
• Integrate community insights into content and keyword strategies.

Performance Alignment & Revenue Impact

• Align SEO initiatives with performance marketing and demand generation strategies.
• Understand how organic and paid channels complement each other.
• Contribute insights from search data to improve campaign performance.
• Optimize landing pages and conversion pathways to improve MQL and SQL generation.

Tools, Analytics & KPI Ownership

• Lead SEO execution using tools such as:
• SEMrush
• Google Search Console
• GA4
• Screaming Frog
• HubSpot
• Looker Studio
• DashThis
• Airtable
• Define, track, and optimize KPIs including:
• Organic traffic growth
• Keyword ranking improvements
• Share of voice
• Organic lead generation
• Conversion rates
• Assisted pipeline contribution
• Revenue attribution from organic channels
• Build executive-level dashboards for clients and leadership.
• Deliver actionable insights, not just reports.

Team Leadership & Client Management

• Lead and mentor SEO team members.
• Review deliverables to maintain high quality and performance standards.
• Act as the strategic point of contact for client SEO engagements.
• Present roadmaps, insights, and results confidently to stakeholders.
• Manage multiple SEO projects within a B2B marketing agency environment.
• Collaborate with content, design, development, sales, and performance teams.

Required Experience & Skills

• 4–8 years of hands-on SEO experience with strong exposure to B2B or SaaS.
• Deep expertise in technical, on-page, and off-page SEO.
• Strong understanding of modern search ecosystems including entity-based search and answer-driven optimization.
• Experience optimizing for emerging search behaviors and AI-driven discovery environments.
• Proficiency with SEO, CRM, and reporting platforms including SEMrush, HubSpot, Looker Studio, DashThis, and Airtable.
• Strong analytical mindset with ability to interpret user behavior and traffic patterns.
• Understanding of marketing-to-sales alignment and pipeline metrics.
• Experience leading teams and managing client relationships.
• Comfortable operating in a fast-paced B2B agency culture.

What We’re Looking For

• A core SEO strategist with modern adaptability.
• Someone who understands traffic is not the goal — revenue impact is.
• A professional who combines search intelligence with business understanding.
• A leader who builds scalable frameworks, not one-off wins.
• A high-ownership individual who drives measurable outcomes.

Why Join The Smarketers?

• Work with high-growth SaaS and B2B technology brands.
• Lead modern search and digital presence transformation initiatives.
• Own strategy, execution, and measurable impact.
• Be part of a performance-driven, growth-focused culture.
• Accelerate your leadership career in organic growth.

Job Type: Full-time

Pay: ₹600,000.00 - ₹800,000.00 per year

Benefits:

• Paid sick time
• Paid time off

Ability to commute/relocate:

• Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• How many years of experience do you have in Technical SEO (site audits, crawlability, indexing, Core Web Vitals)?
• How many years of experience do you have in On-page and Off-page SEO?
• How many years of experience do you have using SEO tools such as SEMrush, Google Search Console, or Screaming Frog?
• How many years of experience do you have optimizing content for AI-driven search (GEO, AEO, LLM visibility)?
• What is your expected CTC?
• How many years of experience do you have working with marketing automation or CRM platforms
• How many years of experience do you have leading or mentoring an SEO team?
• How many years of experience do you have managing SEO for multiple clients in an agency environment?

Education:

• Bachelor's (Required)

Experience:

• SEO tools: 5 years (Required)
• SEO: 4 years (Required)

Language:

• English (Required)

Location:

• Hyderabad, Telangana (Required)

Work Location: In person