Social Media Specialist

Job Title: Social Media Manager

Company: Adency

Location: On-site

Experience Required: 1–3 Years

About Adency:

Adency is a fast-growing marketing agency focused on performance marketing, branding, and content-driven growth strategies. We work with modern D2C and service brands to build strong digital presence and scalable growth systems.

Job Overview:

We are looking for a creative and performance-driven Social Media Manager who can manage, grow, and optimize social media accounts for our agency and clients. The ideal candidate understands content strategy, engagement growth, and trend-based marketing.

Key Responsibilities:

• Plan and execute monthly content calendars
• Create and manage Instagram, Facebook & LinkedIn content
• Write engaging captions and hooks
• Coordinate with video editors and creators for reel production
• Source 50% UGC/content via creators and manage coordination
• Independently create remaining 50% content (reels + graphics)
• Increase engagement, reach, and follower growth
• Track insights and prepare performance reports
• Stay updated with trends and viral content formats
• Get approval before posting any content

Requirements:

• Proven experience in social media handling
• Strong understanding of Instagram growth strategies
• Basic knowledge of Canva / editing tools
• Understanding of branding & storytelling
• Good communication skills
• Ability to work independently and meet deadlines

Bonus Skills (Preferred):

• Knowledge of Meta Ads
• Copywriting skills
• Experience in marketing agency

What We Offer:

• Growth-oriented environment
• Performance-based incentives
• Creative freedom
• Opportunity to work with multiple brands