Digital Marketing Executive

Develop and execute end-to-end digital marketing strategies aligned with business goals

Identify high-impact growth opportunities and optimize the marketing funnel (awareness → conversion)

Lead SEO, SEM, and SMO initiatives to improve organic and performance

Analyze user behavior and campaign performance using Google Analytics, Search Console, and Tag Manager

Define and track KPIs, and provide actionable insights for continuous improvement

Conduct advanced keyword research, competitor analysis, and market research

Oversee content strategy, including social media, blogs, landing pages, and promotional campaigns

Create and manage engaging written content for blogs, websites, social media, email campaigns, and advertisements

Perform content writing and copywriting to improve brand communication and audience engagement

Create, edit, and optimize marketing videos for social media, advertisements, and promotional campaigns

Perform image editing and creative design work for digital campaigns, social media posts, banners, and branding materials

Improve conversion rates through A/B testing and performance optimization

Collaborate with design, product, and development teams to implement marketing initiatives

Build and optimize marketing funnels, including lead generation and nurturing strategies

Prepare detailed performance reports and present insights to stakeholders

Stay updated with the latest digital marketing trends, tools, and best practices