Marketing Specialist (Microsoft Office User)
FreshTalent
Experience
1–15 Yrs
Salary
USD 48,000–76,800 per year
Job type
Contract
Work mode
Remote
Skills
- Marketing Strategy
- Digital Marketing
- Content Marketing
- Campaign Planning
- Audience Segmentation
- Microsoft 365
- Microsoft Copilot
- Data Analysis
- Analytical Thinking
- Attention To Detail
Job description
Compensation
Annualized Compensation: $48,000–$76,800 per year
Hourly Rate: $25–$40 per hour
Employment Type: Contractor
Work Arrangement: Remote
The annualized figure is based on 40 hours per week and 48 working weeks per year. Actual earnings will depend on project workload, assignments, and hours worked.
About the Role
We are seeking experienced Marketing Specialists with strong Microsoft 365 skills to contribute to a project focused on improving marketing strategies and AI system performance.
In this role, you will apply your marketing expertise to develop realistic marketing scenarios, create and evaluate marketing content, assess campaign analytics, and generate actionable recommendations. You will also use Microsoft 365 tools, including Copilot, to produce marketing deliverables and documentation that support AI training and evaluation.
This opportunity is ideal for marketing professionals who combine practical industry knowledge, analytical thinking, and strong communication skills. Experience in AI training is beneficial but is not listed as a requirement.
Key Responsibilities
Design realistic, multi-step marketing prompts that reflect industry workflows, including campaign planning, audience segmentation, content calendar development, and performance reporting.
Create, review, and refine marketing content used for AI training and model evaluation.
Assess marketing content for accuracy, relevance, quality, and professional standards.
Develop and score marketing analytics evaluations to assess how effectively AI systems interpret campaign performance.
Use Microsoft 365 applications, including Word, Excel, PowerPoint, Teams, and Copilot, to create marketing deliverables and project documentation.
Analyze marketing data to identify trends, evaluate campaign effectiveness, and generate actionable insights.
Translate analytical findings into clear recommendations for marketing improvement and AI model development.
Provide structured, consistent feedback on AI-generated marketing content and analytical outputs.
Communicate marketing concepts and evaluation findings clearly to technical and non-technical stakeholders.
Maintain high standards of accuracy, consistency, and attention to detail across all deliverables.
Required Qualifications
Professional experience in marketing, such as content marketing, digital marketing, campaign management, or marketing analytics.
Strong proficiency in Microsoft 365 applications, particularly Word, Excel, PowerPoint, and Teams.
Hands-on experience using Microsoft Copilot.
Excellent written and verbal English communication skills.
Ability to explain marketing concepts and analytical findings to technical and non-technical audiences.
Strong analytical and problem-solving skills.
Excellent attention to detail and the ability to provide clear, consistent feedback.
Ability to develop, assess, and refine marketing content and workflows.
Preferred Qualifications
Experience with AI training, data annotation, or evaluating AI-generated content.
Experience with marketing analytics, campaign reporting, and performance measurement.
Experience developing marketing strategies, campaign plans, and audience segmentation approaches.
Familiarity with using AI-powered tools to support marketing workflows and content production.
Experience creating structured evaluation criteria or assessing the quality of marketing deliverables.
Key Skills
Marketing Strategy
Digital Marketing
Content Marketing
Campaign Planning
Audience Segmentation
Content Calendar Development
Marketing Analytics
Campaign Performance Measurement
Data Analysis
Microsoft 365
Microsoft Word
Microsoft Excel
Microsoft PowerPoint
Microsoft Teams
Microsoft Copilot
AI Training
AI Output Evaluation
Marketing Content Review
Prompt Development
Performance Reporting
Data Interpretation
Actionable Recommendations
Written and Verbal Communication
Attention to Detail
Quality Assessment
Critical Thinking
What Success Looks Like
Marketing prompts accurately reflect realistic, multi-step professional workflows.
Marketing content meets high standards for accuracy, quality, relevance, and clarity.
Evaluation frameworks effectively assess AI performance in marketing analytics and campaign measurement.
Microsoft 365 tools are used effectively to produce clear, well-organized deliverables.
Marketing data is translated into practical recommendations that support campaign improvement and AI development.
Feedback is consistent, detailed, and useful for improving AI-generated marketing outputs.
About the company
FreshTalent
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