Marketing Executive - Pune
Drishti Group →Marketing Executive - Pune at Drishti Group is a full time role based in Pune, Maharashtra-22, India-101. The listing asks for 1–3 yrs of experience. Listed skills: Core Marketing Skills, Analytical Skills and Communication & Creative Skills. It was published on 6 August 2026 and was open at last check.
| Role | Marketing Executive - Pune |
|---|---|
| Company | Drishti Group |
| Location | Pune, Maharashtra-22, India-101 |
| Employment type | Full Time |
| Experience asked | 1–3 yrs |
| Skills listed | Core Marketing Skills, Analytical Skills and Communication & Creative Skills |
| Published | 6 August 2026 |
| Status | Open at last check |
Job Purpose
To execute and manage all marketing and promotional activities for the assigned Drishti IAS Centre. The role involves planning and implementing local ATL and BTL campaigns, ensuring effective brand visibility, student engagement, and lead generation in coordination with the Head Office marketing team.
Primary Job Responsibilities
Centre Marketing Ownership, Growth Strategy Planning & Execution, Local Campaign Execution, Regional Marketing Coordination: Work closely with the Delhi Head Office, Market Intelligence like competitor activities, student preferences and local promotional trends, Performance Monitoring, Revenue Growth Support, Resource & Vendor Management, Stakeholder Communication.
Major KRAs
- Lead Generation & Walk-ins: Achieve monthly targets for qualified leads and student walk-ins generated through local marketing activities.
- Local Campaign Execution: Ensure timely and high-quality execution of all ATL & BTL campaigns (print, radio, outdoor, events, college outreach, etc.) as per approved plans.
- Centre Visibility & Branding: Maintain strong local brand presence through updated in-centre branding, outdoor visibility, and event participation.
- Coordination with Head Office: Ensure smooth communication and timely sharing of reports, creatives, approvals, and campaign updates with the Delhi Marketing Team.
- Event & BTL Performance: Successfully plan and execute local events, seminars, and outreach drives that deliver measurable student engagement and inquiries.
- Budget & Vendor Management: Utilize allocated budgets effectively, ensuring quality execution and cost efficiency through local vendor coordination.
- Market & Competitor Insights: Provide regular inputs on local trends, student preferences, and competitor promotions to refine marketing strategies.
- Performance Reporting: Submit weekly and monthly reports on campaign performance, leads, and ROI to support data driven decision-making.
Specific Knowledge & Skills
- Bachelor’s degree in Marketing, Management, or any related field (graduates with relevant experience can apply).
- Basic understanding of marketing activities, promotions, and event execution.
- Awareness of UPSC/State PCS / competitive exam ecosystem is an added advantage.
- Ability to coordinate ATL & BTL activities - banners, local events, seminars, partnerships, etc.
- Good communication and interpersonal skills for student and vendor interaction.
- Basic proficiency in MS Office (Excel, Word, PowerPoint) and exposure to social media or CRM tools.
- Strong organization, follow-up, and reporting skills.
- Ability to work independently with guidance from regional/head office teams.
- Positive attitude, disciplined work ethic, and willingness to learn.
- Behavioral skills: Teamwork, accountability, creativity, and time management.
Create a free OnJob profile to apply and see your AI match score before you apply. · Posted 6 Aug 2026.
Marketing Executive - Pune at Drishti Group — questions answered
What does the Marketing Executive - Pune role at Drishti Group pay?
Drishti Group does not publish a salary on this Marketing Executive - Pune listing, so OnJob shows no figure for it rather than an estimate. For what this role pays across the market, the OnJob salary guides aggregate the live listings that do disclose pay.
Where is the Marketing Executive - Pune role at Drishti Group based?
Drishti Group lists this Marketing Executive - Pune role in Pune, Maharashtra-22, India-101, advertised as full time work at that location and asking for 1–3 yrs of experience. Larger employers sometimes cover several sites under one city name, so confirm the exact office with Drishti Group before you apply.
What skills does the Marketing Executive - Pune role at Drishti Group require?
The Marketing Executive - Pune at Drishti Group listing names Core Marketing Skills, Analytical Skills and Communication & Creative Skills. Those are the skills the employer put on the posting itself, so they are the ones worth matching in your profile and covering first in an interview.
How much experience do you need for the Marketing Executive - Pune role at Drishti Group?
Drishti Group asks for 1–3 yrs of experience on this Marketing Executive - Pune posting, alongside Core Marketing Skills, Analytical Skills and Communication & Creative Skills. Employers commonly consider candidates slightly under a stated band when the listed skills line up.
Is the Marketing Executive - Pune role at Drishti Group still open?
The Marketing Executive - Pune posting at Drishti Group was open at OnJob's last check of the employer's careers page, having been published on 6 August 2026. OnJob re-checks source listings on each build and marks a role closed once it disappears, but listings can close without notice, so the employer's own page is the final word.
How do you apply for the Marketing Executive - Pune role at Drishti Group?
Apply to the Marketing Executive - Pune at Drishti Group role through OnJob with a free profile: OnJob scores your fit against the listing, shows the skills lowering that score, and submits an ATS-ready profile. Creating a profile is free and needs no card.
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